Recently, our client Little Dixie Construction converted an empty factory into a state-of-the-art green building for IBM’s Delivery Center in Columbia, Mo. VANGEL was proud to create educational signage throughout the building to highlight its green design, construction and silver LEED certification.

Here’s what the site looked like before.

And here is the building after Little Dixie worked their magic.

Little Dixie and IBM tapped VANGEL to develop informational graphics to educate employees and visitors about the building’s green features.

Our first step? Dumpster diving.

In the spirit of reduce/reuse/recycle, we visited the IBM job site to scout for construction debris.

Lucky for us, our Italian intern Carlo had come along. He volunteered to scale a construction dumpster and haul out a primer-gray, 8-foot electrical door panel. His fine Italian sweater may not have survived, but he can proudly say he got his hands dirty on the job in America. (Ti ricordi, Carlo?)

Here is the metal panel.

With the basis of a cool sign in hand, we enlisted the crew at SignsNow, for a plexiglass panel we would use to tell the building’s green story. The two pieces were then joined and mounted on the wall at IBM.

Next, we needed a way to maintain awareness throughout the massive building. The solution was a series of 12” x 12” plexiglass pieces that feature 3-dimensional items illustrating the building’s green features.

Simple and intriguing, the pieces also serve as “objets d’art” at IBM. There’s nothing like a chunk of concrete, an elephant, or a beer bottle sliced in half (thank you Village Glassworks) to get people talking.

VANGEL is proud to have been a part of this innovative LEED project. Ever wondered what creative, compelling ideas could do for your office space? Try dumpster diving.

Or give VANGEL a call.

VANGEL is proud to announce that our work has again been honored in this year’s 32nd Annual Telly Awards competition! (Our TV campaign for First Chance for Children also won a Telly this year.)

This time the Telly goes to two 30-second television ads we created for GetAbout Columbia, the Federal Highway Administration’s Nonmotorized Transportation Pilot Program in Columbia, Missouri.

The TV ads were part of a comprehensive public education campaign promoting walking and biking. As with all of the marketing materials we developed for the campaign, the TV commercials embodied the the GetAbout Columbia brand—upbeat, inclusive, and fun.

In the first spot, we touted the benefits of walking and biking by creating an original GetAbout Columbia song. We then enlisted the help of The Vision Factory to bring the brand to life through animation.

The second TV ad was part of a multi-media “Roll Together” campaign. By combining animation with video footage of Columbia streets, (shot by Boxcar Films), this spot reminds everyone—both car drivers and bicyclists alike—that following the rules of the road and simple courtesy are key to sharing the streets safely.

We’re extremely proud of the work we did for the GetAbout Columbia project. (See more here.) That’s because we know that a walkable, bikeable community is good for us all.

Do you have a product, service or initiative that you’re looking to brand in a memorable way? Give VANGEL a call.

Did you make it to the Columbia Chamber of Commerce Chamberopoly event at the Whiskey Wild Saloon?
We did. What fun!

Despite the challenges of a different location and an entirely new theme for their annual fundraiser (it was previously known as the Twilight Cruise), the folks at the Chamber made sure Chamberopoly was a rockin’ good time and saw a great turnout.

VANGEL was proud to be the Chamber’s marketing partner.
We created a multi-media campaign to introduce the Chamberopoly theme and generate excitement for the event. The components were designed to create a sense of fun, conjure up memories of playing games as kids, and establish an identity for the event.

Here are a few examples.

Save the Date Email

Print Ad

As with everything we do at VANGEL, the materials are creative, consistent and compelling. It’s just how we roll. Give us a call today and let us make sure your company’s marketing efforts can say the same.

VANGEL has been named a winner in this year’s 32nd Annual Telly Awards competition. Our firm was honored for two 30-second television ads created for First Chance for Children, a Columbia nonprofit dedicated to building an early education system that helps every child arrive at kindergarten ready to succeed.

The Telly Awards is a national competition that recognizes outstanding local, regional and cable TV commercials as well as the finest video and film productions.

To read about the strategy behind the First Chance for Children campaign, click here.

Thanks again to everyone involved with this project: the wonderful folks at First Chance for Children, the talented gang at Boxcar Films, and our fabulous local actors.

Last Thursday was the 2^nd annual Comedy Night KCS Fundraiser hosted at the Déjà Vu comedy club. The event began at 7:30 and tickets were $20 with all proceeds going to support the efforts of Keep Columbia Safe (KCS). The event consisted of 2 comedy acts, which were Greg Morton and Rob Durham. Our MC (Master of Ceremonies) was none other than my boss, Mike Vangel. This gave me the opportunity to see him in a new light and how he would deal with the pressures of performing in front of a crowd. He ended up surprising me and having a confident presence. The first act was Rob Durham who gave a quick but good warm-up act. His jokes were rapid but good. He was a great warm-up act, because the act to follow may of killed me had I not warmed up my gut for the continuous laughing which ensued. Greg Morton was hilarious. One of the best acts, if not the best, I have ever seen at the Vu. I don’t want to under credit his hilarity; therefore I give you these YouTube videos to see it for yourself.

Greg Morton-Obamaman

Greg Morton-Star Wars

Feel free to explore some of his other videos, because he had me laughing non-stop.

Till next time-

Kent Becker